This saves time and energy as you’re able to send follow up responses and promotional messages to engage audiences. drip campaigns) which triggers particular responses once the user replies. Text message automation: bulk SMS providers offer auto-responders (e.g.Personalization and customization of messages: the ability to make the message unique for each individual helps to make the user feel special and directly communicated to.This two-way communication is essential to forming long-lasting relationships. Ability to respond: bulk SMS marketing enables businesses to not only send messages, but customers can also respond.Instant and direct communication: text messages are sent within seconds in real-time, and directly to the users mobile phone, unlike other channels where you can’t target the user specifically.SMS have a 19% CTR, compared to email marketing with 4% and social media marketing (Facebook marketing with just 1%). Highest open rates and click-through rates (CTR): bulk SMS marketing has the highest open rates and CTR amongst any other marketing communication channel.There are so many benefits to bulk SMS marketing, the top advantages are outlined below. According to the latest statistics, mobile phone communication in the USA and worldwide has been, and will continue to be a driving force for the success of any marketing campaign. With around 8 billion people around the world owning a mobile device and the average consumer checking their phone around 60 times every single day, it’s clear that bulk SMS marketing is a great way to communicate with customers and stakeholders. What Are The Benefits Of Bulk SMS Marketing?
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